Another endorsement for Instant Turnaround!


Adrian Gostick and Chester Elton, New York Times bestselling authors of The Carrot Principle have endorsed Instant Turnaround! Here’s what they had to say: “One of the biggest challenges facing businesses today is getting people excited about coming to work and working hard every single day. In this absorbing new book Instant Turnaround, leadership gurus Paul and Reck give you the specifics on how to make this happen-in a way that grabs you from page one. Ignore this message at your peril.”  Harry and I are thrilled to have such high quality authors get behind our book. – Ross Reck, author of Instant Turnaround!

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About Ross Reck

Who am I? I am the author of The Engagement Formula, Turning Your Customers into Your Sales Force, The X-Factor and my popular weekly newsletter: Ross Reck’s Weekly Reminder. I'm also the coauthor of Instant Turnaround!, REVVED! and the best selling The Win-Win Negotiator. I've also spoken at hundreds of meetings, conferences and conventions throughout the United States, Canada, Latin America, Europe and Asia. My consulting clients include Hewlett-Packard, John Deere, American Express, Janssen-Ortho, Inc., Shire Pharmaceuticals, Philip Morris International, the Chicago Cubs, Rolls-Royce and Xerox. I received my Ph.D. from Michigan State University in 1977. From 1975 to 1985 I served a Professor of Management at Arizona State University. During my career at ASU I was the only two-time recipient of the prestigious “Teaching Excellence in Continuing Education” award and was identified by the university as an “Outstanding Teacher.” In 1985 I left my position at ASU to search full-time for a new "Management Model" to replace the current model with it's emphasis on authority, control and formal communication channels. Last February, I found it (it's actually a leadership model) and it's featured in my new book, The Engagement Formula: Three Simple Steps that Guarantee Full Employee Engagement.

One thought on “Another endorsement for Instant Turnaround!

  1. Matt Marino


    I have read your wonderful book and fully endorse and support the review of authors of A. Gostick and C. Elton. I fully support their parting statement, “‘Ignore this message at your peril.'”

    Keep up your scribing here at this wonderful blog site.

    Let me know when and if you and your wonderful family are going to be traipsing around Scottsdale Stadium this exciting Spring Training season. I will pour you a cold or many cold ones!

    Matt Marino
    Senior Buyer, Arizona State Universtiy
    Beer Vendor Extra-ordinaire

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