Why Not Make Full (100%) Employee Engagement Your Goal

As I visit with people who work for different businesses, I hear about their efforts to improve the level of employee engagement. The common element of all these conversations is that these people are only trying to improve the level of engagement by a few percentage points instead of aiming for full (100%) employee engagement. With the global level of employee engagement hovering around 30 percent, a few percentage points of improvement really isn’t anything to write home about. What businesses need to do is start swing for the fences when it comes to improving the level of employee engagement and make full employee engagement their goal. The first step in doing this is to read a copy of my new book, The Engagement Formula which presents a new leadership model that guarantees full (100%) employee engagement. The truth of the matter is that it actually takes less effort to achieve full employee engagement than it does to raise the level of engagement by a few percentage points. For more info, go to: www.rossreck.com

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About Ross Reck

Who am I? I am the author of The Engagement Formula, Turning Your Customers into Your Sales Force, The X-Factor and my popular weekly newsletter: Ross Reck’s Weekly Reminder. I'm also the coauthor of Instant Turnaround!, REVVED! and the best selling The Win-Win Negotiator. I've also spoken at hundreds of meetings, conferences and conventions throughout the United States, Canada, Latin America, Europe and Asia. My consulting clients include Hewlett-Packard, John Deere, American Express, Janssen-Ortho, Inc., Shire Pharmaceuticals, Philip Morris International, the Chicago Cubs, Rolls-Royce and Xerox. I received my Ph.D. from Michigan State University in 1977. From 1975 to 1985 I served a Professor of Management at Arizona State University. During my career at ASU I was the only two-time recipient of the prestigious “Teaching Excellence in Continuing Education” award and was identified by the university as an “Outstanding Teacher.” In 1985 I left my position at ASU to search full-time for a new "Management Model" to replace the current model with it's emphasis on authority, control and formal communication channels. Last February, I found it (it's actually a leadership model) and it's featured in my new book, The Engagement Formula: Three Simple Steps that Guarantee Full Employee Engagement.

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